Trendology: Cromwell and Cruthers Shaving Oil

I know a lot of men are not fans of using shave foams, creams and gels when they shave. Fortunately, thanks to Cromwell and Cruthers, shaving oil is born.

Recently Cromwell and Cruthers has rebranded the shaving oil and I have to say, the new logo and  packaging are already attractive enough for me to use this product. As Anita Ucker, the Marketing Manager of MCP Trilogy describes, "the visually impactful packaging has a vintage look and feel incorporating the newly designed monogram logo. The amber coloured bottle is reminiscent of essential oils used by apothecaries and barbershops further enhancing the retro vibe we felt embodies the brand." Since I am a fan of retro packaging, this scores another point for me.

If you have no idea how to use the oil for the perfect shave, fear not, the video below will explain everything you need to know. Also, make sure you join their facebook fanpage because they will have exclusive news and information on the page!

Courtesy of BrillCommunications

Oh, and if you like Philip Sparks, you will love the video below too because the promotion campaign for this shaving oil is styled none other than Philip Sparks himself. As a fashion blogger, I have to say the clothes appear in the campaign fit the shoot a lot!

Courtesy of BrillCommunications

Thanks to Brill Communications for all the information.