Hermes launched their S/S 2010 ad campaign. Modelled by Karlie Kloss, shot by Paolo Roversi, they created a modern fairy tale with Hermes most recent collection. I believe some of the fairy tales that have inspired this shoot include Little Mermaid, Cinderella and Rapunzel. The modern twist to this fairy tale theme shoot is brilliant and the outcome is very refreshing. I believe a lot of photographer will want to do a shoot like this in the future (at least, I know Marcus always has a thing for fairy tale inspired photo shoot).
Courtesy: Fashion Copious
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