Ray of Inspirology: Hugo By Hugo Boss S/S 2012 Promotion Campaign

Sean O'pry and Freja Beha Erichsen in the same campaign? Yes please!

Here is the first look of the S/S 2012 promotion campaign of Hugo by Hugo Boss. I find it very classy when the image is in black and white and somehow, I find this particular image to be very 3D too (probably because of the grey background). I like the composition and how playful they are in the image. What do you think?

Courtesy of Hugo Boss (source: designscene)