Ray of Inspirology: Prada S/S 2012 Promotion Campaign

This is pretty close to what I have in mind when I first looked at the new Prada S/S 2012 collection.

This editorial is once again shot by Steven Meisel and it features Kathryn Kruger, Kati Nescher, Meghan Collison, Natasha Poly, Elise Crombez and Ymre Stiekema. The location is at a retro gas station and since this collection is partly inspired by the automobiles, you can see them in the shots as well. Overall, the campaign is very true to Meisel's style: classy and bold. I would like to see more from this series.

Courtesy of Prada