It's funny how animated gifs has once again become a big hit in these 2 years and I admire fashion magazines start to publish fun editorials in this kind of format. Recently I have come across this editorial by Pamela Reed + Matthew Rader for W magazine and I really like it. It's simple, fun and truly reflects the aesthetic of each collection of this season (love the McQueen one, is just kind of random and the Dolce & Gabbana witchcraft idea).
I really hope I will be seeing more of this kind of editorials soon (Will I see one like this on Vogue website in the future?).
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