Ray of Inspirology: Chanel S/S 2011 Promotion Campaign

While last season Chanel campaign did not win my heart at all (but the window display did), this S/S 2011 campaign has really caught my eyes!

Karl Lagerfeld has picked Freja Beha Erichsen, Baptiste Giabiconi, Stella Tennant and Ines de la Fressange to be his subjects for this campaign. The series is fresh and I can totally feel the summer breeze from the photos. Now I wonder how many people will wear like Freja and Stella to go picnic in the summer...

Here are my favorite shots from this series.

Courtesy of Chanel (source:candlebougie&cul8tr@tfs)